All companies benefit from good design and branding work, and skilled graphic designers should find no shortage of opportunities waiting out there. Market yourself to potential employers with a cover letter that fully showcases your creative strengths.
Check out our graphic designer cover letter example and industry-specific writing tips to stand out and ensure an interview. If you’re applying on a deadline, try using our builder to create a professional cover letter in minutes.
Table of Contents
- Graphic Designer Cover Letter Sample (Image)
- Graphic Designer Cover Letter (Text Format)
- Three Key Writing Tips
1. Graphic Designer Cover Letter Sample & Resume (Image)
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2. Graphic Designer Cover Letter (Text Format)
April 2, 2017
Weitzman Brands International
155 Broadway St.
New York, NY 10012
RE: Graphic Designer Application
Dear Ms. Elson:
I am writing to apply for the position of Graphic Designer at Weitzman Brands International. As an experienced graphic designer, I have spent over four years crafting digital content and campaigns for established media groups in the Greater New York area, and I am confident that my skills make me a strong candidate to fulfill the creative needs of your company.
Having served as a digital graphic designer at Simmons Media, I am adept with a wide range of digital media marketing, including websites, online advertisements, social media campaigns, and brand identity design. I excelled at my assignments and was offered a role in the company’s larger scale projects for clients such as Solomon Page, IPPOLITA, and Adweek.
At Verge Creative Group, I continued to design digital content while leveraging my experience into a leadership role in the art department. I supervised four junior graphic designers and worked closely with various departments within Verge like marketing, editorial, and merchandising to support a consistent brand identity. As a graphic designer, my up-to-date knowledge of design technologies and detailed approach have allowed me to manage marketing projects worth over $250,000 with positive results.
Weitzman Brands International is a leading goods company in the industry, and I believe that my skillset and creative vision would partner well with the company’s future goals. I would love to meet you in person for an interview at your earliest convenience. You can contact me at [PHONE NUMBER] or by email at [EMAIL]. Thank you for your time, and I look forward to hearing from you soon.
3. Three Key Writing Tips
1. Don’t be afraid to name drop
Approach your cover letter as the narrative of your career.
While graphic design success can be measured in many ways, the simplest and most effective way to catch a potential employer’s attention is through name recognition. Don’t shy away from listing big brands you have worked with, or notable projects that have made waves in the industry. As you continue to establish yourself as a graphic designer, your clients and campaigns will take on increasing importance, so be sure to slip in some specific examples of past work into your cover letter.
2. Be a well-rounded creative
Employers are looking for a graphic designer who can design a logo, but also spruce up their website or work with the company photographers or merchandisers for assignments. While you may not be expected to write copy or direct photo shoots on a daily basis in your position, your capability to do so makes you a more valuable employee.
Use the cover letter to convey your versatility as a graphic designer by providing instances of when you have dabbled in or collaborated with different departments to pull off a project.
3. Demonstrate growth
Approach your cover letter as the narrative of your career. You want to show growth as a graphic designer, whether this means accepting more responsibilities, pursuing new projects, or taking on a more senior role in your department or company. Give hiring managers a glimpse into how you can grow and positively impact their company as well!
Create an eye-catching application package by using our free cover letter templates for inspiration. Found the ideal graphic design position, but need to apply in a crunch? Take advantage of our cover letter builder to have a professional letter ready to submit in minutes.
By CRAIG KUNCE
Your cover letter is one of the most important pieces of your job application packet. Be sure to inject some of your sparkling personality into the conversation. Your cover letter is an introduction to yourself. It has to make a solid first impression.
You may not have needed a cover letter before. Going forward you'll need one. A cover letter will help you appear professional and help you land an interview. I believe that a cover letter is a necessity for all serious job applicants.
I always like reading applicants' cover letters. It allows me to begin to get to know them and get to know what type of person, and employee, they may turn out to be. A cover letter is an important piece of the hiring process. Take it seriously.
Cover letter tips & guidelines
One page and done
I've seen many different types of cover letters. Some are long, some are short, and some are medium length. I prefer the medium length cover letters. I like the letters that take up about three-quarters of a single page. They tend to be succinct enough to make me want to read it, and long enough to introduce me to each person applying and allow me to get to know a little about them and their personality.
Email and phone is fine
Security and privacy are on everyone's minds these days. It's okay to leave your address off your cover letter and resume. A phone number and email is perfectly fine. No modern company is going to snail-mail you a letter asking for an interview.
Address your letter to a real person
Don't use the old, "To whom it may concern" or "Dear Sir or Madam" or "Ladies and Gentlemen." Use the name in the job posting. If there isn't one, pick up the phone and call the company and ask the receptionist who you should address the letter to. A little resourcefulness will go a long way. Be sure to get their name and position.
Now, if the posting doesn't list a person's name or a company, I would suggest using the most common title for a person who usually manages the department you want to work in. For graphic designers, I'd address it to Art Director. For a sales person, I'd use Sales Manager. You get the picture.
Lastly, call me old-fashioned, but I prefer to receive a cover letter addressed like this, "Dear Mr. Kunce,". I like the personal touch of "Dear" and I like the respectful touch of "Mr." I usually don't use a person's first name until I've met them face-to-face or over the phone.
Inject some of your personality into the letter
Have you ever been told to just be yourself? Well, for most of us, that is the last thing we should do. In trying to teach this concept to my children, I tell them that they have two kinds of a Dad. At-home-Dad, who can be funny, quirky, or loud. Then there's at-work-Dad, who has to be professional, level-headed, and a collaborative, team-player. So my point here is that whoever you are at home, make sure that your at-work personality shows up in your cover letter. There is nothing wrong with a little snappy, clever humor, or a passionate statement about your chosen career field. Just make sure it sounds professional and not over-done. How do you know the difference? Have someone else read it who will give you an honest opinion.
Try to expand on your resume
You can never say everything you want to in a one-page resume. So the cover letter is a perfect place to elaborate and inject some personality. Tell them what you're doing right now—a job, college, just graduating? Highlight your experience and try to be specific. If your field has specific skills it's know for, list them and tell how you use them. Tell them what you can do. Tell them what you've done. Tell them you're skilled and technologically savvy. Tell them you're up-to-date and social media savvy. You might have to make a list for some skills. That's okay, just don't over do it.
Show some enthusiasm!
Whenever I interview a candidate I want to see that they are excited with the possibility of landing the job they applied for. I don't want to see them doing cartwheels, or dancing for joy, but I do expect some level of enthusiasm to resonate through to me during their presentation and our conversations. Without this, I am really turned off. How am I expected to get excited about hiring you if you aren't excited about getting this job? Smile, vary the level of your voice, use your hands when you talk, speak passionately about your portfolio—this makes me want to hire you.
Talk about your goals
We all want to be somewhere better in 3–5 years. Tell them where that might be—but make sure it fits with the position you're applying for. If you are applying for a entry-level sales position tell them your goal is to continue to grow with the company and be sales manager one day. Don't tell them you want to get a few years of experience under your belt and move on to a bigger or better company. Don't tell them you play the lottery and hope to be on a beach in five years. Enough said.
No "form" letters please
Many web articles state that you should never send a "form" cover letter. Each should be written specifically for the job you are applying for. First of all, I agree with that advice, but I also have to say that in 20+ years of hiring people, I have never received a "form" cover letter. So either the word has gotten out, or I have just been fortunate. Which ever it is, be sure to write each cover letter for each specific position you are applying for.
In my experience, most people know which specific field or industry they are going into, and they write one cover letter for that field or industry and tweak it slightly for each company's open position. I think all those articles warning about using a "form" letter are really targeting people who are applying to job openings in many different fields and are incorrectly using the same cover letter for all of them. I wouldn't do that.
A cover letter is a form of professional business correspondence used to apply for a job. It is your first impression—so make it count. You are a professional graphic designer now, so the way you apply for a job should be professional as well. Businesses will be expecting a cover letter to accompany your resume. Most will ask for it directly in their job posting.
Your cover letter is your opportunity to show your personality and to communicate your skills, abilities, interest, and enthusiasm for the job. It elaborates on your resume, and It helps to differentiate you from other candidates.